Boston, Jal, and 787 in Clarendon, but the exclamation marks aren't.

"Surprise Yourself." in Futura Medium.

Sketch Block Bold is really bold and some may feel it's too heavy when you use it with black colour.
I like this text written in Sketch Block Bold on this picture because it's really like hand-sketched with a colour pencil. =)

I came across a text which seems to be written in Priori Serif on a direction board at Roppongi in Tokyo. See this picture.

And there are 2questions. One, why a tittle of the former lowercase “i” was deleted? And two, why the latter one was turned into lowercase “i” of Priori Serif Alternate?

This poster is one of good examples of a typical "before-Helvetica" advertisement, I believe.

In Helvetica film, Michael Bierut talks about an ad of Coke on LIFE MAGAZINE which was published at the same time as this poster, 1950s.

“It just kind of shows every single visual bad habit that was endemic in those days. You've got zany hand lettering everywhere, squashed typography to signify elegance, exclamation points exclamation points exclamation points, cursive wedding invitation typography down here…. This was everywhere in the 50s.”

I bought it only for $5. =)Yeah!

I found a text written in "Goudy Text Lombardic Capitals" on a book.
The capital letter of "T", "G", and "M" are characteristic.
Any Sans-serif fonts seem not to be able to make atmosphere of a "grimoire."
 
http://www.amazon.co.jp/dp/4758011524

As a result of this translation from English into Japanese, Google Translator Toolkit is not good at translating a sentence with some relative pronouns.

It's very difficult to explain how the translated sentence is a bit strange in English and that thing itself is an essential problem of translation maybe.

ok I try to do it.
"I, know you believe think you understand what I said, but I am not sure. I don't mean I realize what I heard."

This is an original sentence.
"I know that you believe you understand what you think I said, but I am not sure you realize that what you heard is not what I meant."

Starbucks Japan just released a new beverage called "Lemon Green tea Frappuccino" for this summer.

Suntory, is famous for a liquor and food products company in Japan, has its own corporative fonts.